What have you learned from your audience feedback?
- Here are the results to my audience feedback in which I asked people to answer several questions on the effectiveness of them both individually and together as a promotion campaign to promote my film. My target audience was between the ages 15-24 as it was the age that I used for my Audience Research. From the feedback I found that over all the audience was satisfied with my three products however there was a few improvements that could be made.
- The audio for the trailer was the main thing that they suggested to improve. This is because my audience said they would have preferred more use of diegetic sound such as a voice over and sounds from the characters screaming as they felt it would help more to develop the narrative.
- Another improvement was with the end of the teaser trailer as whilst they, thoroughly enjoyed the climatic tension built on watching the characters run some people had said that a zoom in would of been good in creating more closure for the audience in understanding and seeing the terrified looks on the characters face.
I posted my Teaser trailer on Facbook, Youtube and Tumblr different forms of social networking sites so that I could audience feedback and found it productive in knowing how effective my three products were in representing the horror genre.
I found that many people commented on the dead bodies and found it adhered to the horror genre in making it scary for them in how realistic the bodies looked. I also decided that whilst it was more flexible in getting audience feedback through Web 2.0.- I wanted to also collect different forms of audience feedback and handed out questionnaires with similar open and closed questions which I found was more useful in clearly seeing the criticism given by the participants as well as how effective they all worked together.
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